Careers at Bellroy
Social Media Manager

IN A NUTSHELL

We’re on the hunt for a Social Media Manager to operate our social channels, engage our community and elevate our brand. Bellroy is a for-purpose brand that exists to inspire better ways to carry, use business as a force for good and help the world flourish. Getting our vibrant stories to the world, showing off our products in creative ways, and deepening the relationships with our customers is crucial to delivering on those promises.

Where you come in.

Sharp eye. Organised brain. Ideas fountain. As our Social Media Manager, you’ll be delivering content to our community of 800,000+ fans across multiple social media channels. You’ll put yourself out there: getting content live, working with our in-house creative team to execute ideas, diving into comment sections, checking in on performance and making sure everything is going out as it should. You’ll also leave plenty of room for exploring new spaces, and finding opportunities to test and experiment in the existing ones. You’ll work to grow our community in the right ways, tap into like-minded groups that might not yet know about us, and champion our reputation as a leader. You’ll track engagement levels and general brand sentiment, and bring the best insights back to the team. Sound good? Great.

What we’ll give you.

Only a world-class team to bounce off, the tools you need to do your thing, and the kind of support that’ll help you flourish. Not to mention, an award-winning culture.

YOU COULD BE THE ONE IF YOU...

  • Have 2–5 years experience in a social media role
  • Can combine creativity, practical nous and strategic thinking to turn ideas into actions and question marks into opportunities
  • Are comfortable jumping up to capture some content if you spot something fun or interesting happening around the place
  • Have the ability to speak up for what you believe is the best course of action, the open-mindedness to take suggestions from the group, and the communication skills to bring people together towards a shared goal
  • Love trying new things, are prepared to learn through exploration, and remain ready to adapt or twist if needed – it’s social media after all!
  • Keep lists, summarise in bullet points, build contingency plans, ask questions and always have an eye on what’s changing or what needs updating
  • Are full of initiative and can work autonomously, while taking direction and asking for guidance when needed
  • Have experience in content creation – shooting a TikTok on your phone or moderating a Q&A in IG Stories
  • Have a keen eye for design and zero tolerance for grammatical faux pas

IF YOU WERE IN THE ROLE LAST WEEK, YOU MIGHT HAVE…

  • Brainstormed ideas with our social team, and built out a weekly plan for posting across Instagram, TikTok, Facebook, LinkedIn and beyond
  • Uploaded recent campaign imagery to Pinterest
  • Worked with our Campaign Planning team to recommend ways specific social platforms can be used to amplify an upcoming campaign – and then reporting back afterwards on what happened and how it performed
  • Summarised recent performance, and distilled the takeaways into updated ideas or experiments to test our theories next month
  • Built a playbook of best performing posts to deepen our calibration, and provide some ‘easy wins’ to continue posting
  • Brought some ideas on follower growth to the team for discussion
  • Updated processes so that they are easier to manage, schedule, or automate
  • Worked with our Customer Support team to filter our DMs and comments, keep an eye on what our fans are saying, and bring any ‘curly’ questions to our Communications team to address
  • Followed some new like-minded brands or creators, to keep building our community
  • Checked that we have all the imagery and copy for the week’s posts, scheduled anything that can be scheduled, and set yourself reminders to post the rest

WHY WORK FOR BELLROY?

Bellroy’s mission is to inspire better ways to carry; use business as a force for good; and help the world – and our crew – flourish. We make great carry products that delight people in their everyday lives, while constantly innovating to improve (the sustainability of our materials)[https://bellroy.com/collection/materials-guide]. We donate a portion of our revenue to some of the world’s most effective charities and are a certified B Corporation. We have carefully built our culture on radical effectiveness. Our credo is "smart people with good intentions who get shit done" (yes, really).

LOCATION AND HOURS

This is a full-time role based in our Collingwood (Melbourne) head office, with flexible work arrangements available.

Start Day: We're ready when you are!


LA NOSTRA MISSIONE

Creare modi migliori per portare con sé gli oggetti.
Usare il business a scopo di bene.
Aiutare il mondo e il nostro team a progredire.

I nostri spazi

Bellroy è una fusione delle nostre due case - Bells Beach e Fitzroy. Bells Beach contribuisce con la sua atmosfera rilassata della vita all'aperto, per bilanciare lo stile urbano e creativo di Fitzroy. La città e il mare; ispirazione e avventura. Insieme creano un equilibrio perfetto.

Bells Beach

La nostra sede principale sulla spiaggia si trova dietro gigantesche scogliere di arenaria, che si affacciano su una delle coste australiane più famose per il surf. È qui che i nostri Product Designer fanno le prove nel Maker Lab e il nostro team di vendita consuma quantità impressionanti di caffè e traffico internet su Skype. Qui siamo più tranquilli rispetto ai nostri vicini a Fitzroy e ci piace la concentrazione che si viene a creare. Se hai bisogno di un boccone c'è un bar proprio qui accanto e alle 11:00 controlliamo sempre se ci sono le condizioni per fare surf, l'occasione perfetta per rinfrescare la mente con un po' di aria salina.

Fitzroy

Il nostro spazio di Fitzroy è immerso nel centro creativo di Melbourne. È qui che i nostri team creativi, marketing, ingegneristici e operativi sviluppano campagne e garantiscono che ogni prodotto Bellroy venga inviato in sicurezza in tutto il mondo. Esci dalla porta e troverai strade piene di energia (e il miglior ramen al di fuori di Tokyo).

Da remoto

Al di fuori delle due nostre sedi principali, abbiamo una squadra che lavora a distanza - dall'Australia occidentale a parti dell'Asia, degli USA e dell'Europa. Essere globale è un caposaldo in Bellroy, ci tiene connessi e ci permette di vedere la vita da molte prospettive diverse. Se sei dotato di una connessione a Internet e della flessibilità di diventare parte di un team che non vedi tutti i giorni, potresti valutare di unirti alla nostra rete globale costantemente in crescita.

Our team image

Il nostro Team

Ci vuole un equipaggio diversificato per far funzionare Bellroy. Siamo un gruppo di pensatori e realizzatori, provenienti da oltre 25 paesi diversi (numero in aumento). Ognuno ha un insieme unico di competenze, che si fondono per raggiungere una visione chiara - creare modi migliori per portare con sé gli oggetti; usare il business a scopo di bene; aiutare il mondo e il nostro team a progredire.

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